NEIBA is proud to unveil a new program that will help booksellers in the seasonal order process.
Publisher Advocate will give booksellers who don’t see reps or speak with phone sales, access to marked-up Edelweiss catalogs
Create an Edelweiss account if you don’t already have one. (See Edelweiss tips below)
Email Nan@neba.org and say which catalogs you want to receive. (See below for the list of publishers participating.)
Sit back and wait for them to arrive in your mailbox.
Review the marked-up catalogs when they arrive, and make buying decisions based on the experience and knowledge provided by the house or telesales rep.
Place your order through your normal channels, whether direct or through a wholesaler.
Only sign-up for catalogs that you don’t receive from a house rep or inside sales. Orders must be placed through your normal channel. The reps providing the marked-up catalogs will not be placing the order. (So don’t hit the “place order now” button on the marked up catalogs.)
Edelweiss Instructions & Links
To open an Edelweiss account and gain access to all the publishers catalogs: http://www.abovethetreeline.com/edelweiss.
*NOTE: Orders generated through the Publishers Advocate program must go through your normal ordering channels. Do not use the “Create Order” button in Edelweiss.
You can check off the catalogs you need and fax [617-547-3759] or scan/email email@example.com
If faxing, please provide store name & email:__________________________________________
____ Barefoot Books
____ Career Press
____ HarperCollins Publishers
____ Harvard/MIT/Yale University Presses
____ Houghton Mifflin Harcourt
____ Island Press
____ John F. Blair
____ Johns Hopkins
____ Lonely Planet
____ Macmillan (all lines)
____ Penguin Kids
____ Penguin Paperbacks
____ Peterson Institute for International Economics
____ Random House Kids
____ Random House Adult
____ Scholastic, Inc.
____ Simon & Schuster (all lines)
____ University of Chicago Press
____ WW Norton
____ Workman/Algonquin/Artisan/Storey/Timber/Black Dog & Leventhal/The Experiment/HighBridge
Are there any catalogs you would like to receive that aren’t on this list? We’ll be happy to contact the publisher for you. Email firstname.lastname@example.org.
Fine Print: This program is open to any bookstore in the NEIBA region, but you have to be a NEIBA member.
There are many stores missing out on the benefits of marked-up catalogs. That translates into lost sales for publishers and booksellers.
We need reps to volunteer to send their mark-up catalogs to underserved bookstores throughout our region. We’d also like reps (field, inhouse) with an eye for collections to do the same. We would provide you with the emails of the stores, and sending the catalogs is the only obligation you have. Orders would be handled in whatever manner is in place for each individual stores.
Email Nan@neba.org to volunteer.